Releases

FOUNTAIN VALLEY, Calif., Feb. 3, 2023 – Hyundai Motor America has developed its first original creative campaign for the Asian American market with its Asian American marketing agency of record, TEN Advertising.

FOUNTAIN VALLEY, Calif., Jan. 27, 2023 – As the electric vehicle journey continues to evolve, making the switch can be overwhelming to some consumers, but Hyundai has thought of everything to turn the EV transition into a lifestyle transformation – and they are highlighting that in the national marketing campaign for the all-new...

FOUNTAIN VALLEY, Calif., Jan. 19, 2023 – Hyundai Motor America has developed its first bilingual creative campaign with U.S. Hispanic marketing agency, Lopez Negrete Communications.

SEOUL/DAVOS, January 16, 2023 – Hyundai Motor Group (the Group) is promoting the South Korean city of Busan’s bid to host World EXPO 2030 at the World Economic Forum (WEF) in Davos, Switzerland, an event that engages the world’s top political, business and cultural leaders.

SEOUL/FOUNTAIN VALLEY, Calif., January 11, 2023 – Hyundai Motor Group (the Group)’s Executive Chair, Euisun Chung, has today been honored with the MotorTrend Person of the Year award, having secured the number one position in MotorTrend’s esteemed 2023 Power List.

SEOUL, January 10, 2023 – Hyundai Motor Company today announced that its SEVEN and Trailer Drone concepts have earned 2022 GOOD DESIGN Awards in the transportation category while Plug & Drive (PnD) Mobility, PnD L7 and Mobile Eccentric Droid (MobED) have each earned awards in the robotics category.

LAS VEGAS/SEOUL, January 4, 2023 – Hyundai Motor Company and Kia Corporation have released details of the ZER01NE Creative Talent Platform, with which they will showcase innovative startups at CES 2023.

SEOUL, January 3, 2023 – Hyundai Motor Group held a New Year town hall meeting today at its Namyang R&D Center attended by executives and employees of Hyundai Motor Company and Kia Corporation.

SEOUL, January 3, 2023 – Hyundai Motor Company recently released a new campaign video for the upcoming launch of its all-electric IONIQ 5-based robotaxi (hereafter ‘IONIQ 5 robotaxi’) in partnership with Motional, a leading autonomous driving joint venture between Hyundai Motor Group and Aptiv.

SEOUL, December 19, 2022 – Hyundai Motor Company today unveiled an EV-derived, futuristic design for its new generation KONA subcompact SUV.

SEOUL, December 19, 2022 – Hyundai Motor Company today announced the launch of its Universe Mobile Office, a variant of its Universe luxury passenger bus for the Korean market that enables teams to remain productive while on the move and at remote locations.

São Paulo, Dec. 16, 2022 — Effective January 1, 2023 Hyundai Motor Company (HMC) will appoint Ken Ramirez, current President & CEO of Hyundai Motor Brazil and Hyundai Motor Central and South America Region to the corporate position of Executive Vice President, head of Global Commercial Vehicle Business Division for Hyundai Motor Company,...

LAS VEGAS/SEOUL, December 15, 2022 – Hyundai Motor Company and Kia Corporation will present ZER01NE, a creative talent platform which fosters an ecosystem for creators and startups and develops a ground of active participation for Hyundai Motor Group, at CES 2023.

SEOUL/TEL AVIV, December 12, 2022 – Hyundai Motor Company today announced that its heavy-duty, hydrogen-powered XCIENT Fuel Cell truck is entering Israel, its first Middle East market, to establish a hydrogen value chain in the region.

SEOUL, December 12, 2022 – Hyundai Motor Group (the Group) has started two pilot delivery service programs using autonomous robots based on its Plug & Drive (PnD) modular platform at a hotel and a residential-commercial complex located in the outskirts of Seoul.

SEOUL/BREMEN, December 12, 2022 – Hyundai Motor Group (the Group)’s dedicated fuel cell system brand HTWO today signed into partnership with ENGINIUS, a subsidiary of FAUN Group, to supply fuel cell systems for mass production of hydrogen-powered commercial trucks.

FOUNTAIN VALLEY, Calif., Dec. 9, 2022 – Hyundai Motor America has developed its first original creative campaign with new U.S. Hispanic marketing agency, Lopez Negrete Communications.

ATLANTA, Ga., Dec. 8, 2022 – Governor Brian P. Kemp today announced that Hyundai Motor Group (HMG) and SK On have selected a site in Bartow County for a new electric vehicle (EV) battery manufacturing facility that will supply Hyundai Motor Group’s plants in the U.S.

SEOUL, December 2, 2022 – Hyundai Motor Company today released a video about its high-performance N Brand and the RN22e and N Vision 74 rolling labs that are facilitating its electrified future. The video also features a glimpse of IONIQ 5 N, making its first official appearance, wrapped in a special camouflage pattern of pixels and checkered...

SEOUL, December 1, 2022 – Hyundai has claimed one of the most prestigious prizes at the 2022 TopGear.com Awards, with its N Vision 74 ‘rolling lab’ project being crowned Instant Icon.

SEOUL, November 28, 2022 – Hyundai Motor Group (the Group) today signed a memorandum of understanding (MOU) with SK On Co., Ltd., a leading electric vehicle (EV) battery manufacturer, to secure a supply of EV batteries in North America.

SEOUL, November 23, 2022 – Hyundai Motor Company today announced it will work with Italian design firm GFG Style, notably its father and son founders Giorgetto and Fabrizio Giugiaro, to rebuild the influential 1974 Pony Coupe Concept that young Giorgetto created for Hyundai’s debut at the 1974 Turin Motor Show.

Offenbach, 18 November 2022 – Hyundai's IONIQ 6 Electrified Streamliner has received the top rating from the independent vehicle assessment organisation European New Car Assessment Programme (Euro NCAP).

LOS ANGELES, Nov. 17, 2022 – Hyundai continues its evolution as a Smart Mobility Solution Provider with the consumer availability of Hyundai Home.

SEOUL, November 17, 2022 – Hyundai Motor Group (the Group) presented its vision to accelerate the new economy through smart mobility solutions, such as its Smart City concept and advances in robotics and AI, at the 2022 Bloomberg New Economy Forum (The Forum) in Singapore, Nov. 14-17.

FOUNTAIN VALLEY, Calif. Nov. 15, 2022 – Hyundai Motor America celebrates Disney 100 Years of Wonder as the exclusive automotive partner for Disney100.

Bali, Indonesia, November 14, 2022 – Hyundai Motor Group (the Group) today signed a Memorandum of Understanding (MoU) with the Nusantara Capital City Authority (Indonesia: Otorita Ibu Kota Nusantara, OIKN) to work together to establish an advanced air mobility (AAM) ecosystem in Indonesia. The MoU was conducted during the B20 summit at Bali...

SEOUL, November 7, 2022 – Hyundai Motor Company announced today that the company is unveiling its original documentary titled ‘Defying Convention’ highlighting IONIQ, Hyundai Motor’s dedicated battery electric vehicle (BEV) lineup brand.

SEOUL, November 4, 2022 – Hyundai Motor Company announced today that IONIQ 5, a fully electric midsize CUV, has been selected among 10 Best Cars for the 2022-2023 Japan Car of the Year (JCOTY).

SEOUL, November 2, 2022 – Hyundai Motor Company today announced that its Interbrand global brand value rose 14 percent year-over-year to $17.3 billion in 2022, placing it 35th for the second straight year while marking its eighth consecutive year among the top 40 brands.

SEOUL, October 31, 2022 – Hyundai Motor Group (the Group) today unveiled a virtual public exhibition of its HMG Smart City reference model and other concept studies developed in collaboration with academia.

SEOUL, October 27, 2022 – Hyundai Motor Company today announced that its fleet of XCIENT Fuel Cell heavy-duty trucks in Switzerland has accumulated more than 5 million km in two years.

SEOUL / BRYAN COUNTY, Ga., Oct. 25, 2022 – Hyundai Motor Group Executive Chair Euisun Chung, along with Governor Brian P. Kemp, and company officials, and state and local leaders, officially broke ground today on Hyundai Motor Group Metaplant America (HMGMA) LLC’s new manufacturing plant at the Bryan County Mega site.

SEOUL, October 19, 2022 – Hyundai Motor Company, an official sponsor of FIFA World Cup 2022 TM, today announced it will help the world’s biggest football tournament achieve its carbon neutral goal by providing eco-friendly vehicles for 50 percent of the event’s passenger transportation.

FOUNTAIN VALLEY, Calif., Oct. 19, 2022 – Hyundai Motor America and its African American marketing agency of record, Culture Brands, launched their new multicultural campaign featuring the 2023 Tucson. The latest addition to the popular OKAY Hyundai series, the campaign, titled “Tied With Tucson,” spotlights the vehicle’s stylish design...

SEOUL, October 17, 2022 – Hyundai Motor Company has released a brand video featuring subsidiary Boston Dynamics’ quadruped robot Spot at global brand ambassador BTS’s WORLD EXPO 2030 BUSAN KOREA CONCERT BTS in BUSAN at Busan Asiad Main Stadium to promote its future mobility technologies.

SEOUL, October 11, 2022 – Hyundai Motor Group (the Group) today announced a new global strategy to transform all vehicles to Software Defined Vehicles (SDVs) by 2025.

SEOUL, October 5, 2022 – Hyundai Motor Company announced that its IONIQ 6 electrified streamliner will deliver 614 km (about 382 miles) of all-electric range per charge, according to the Worldwide Harmonized Light Vehicle Test Procedure (WLTP).

SEOUL, September 29, 2022 – Hyundai Motor Company today won its first-ever ‘Luminary’ honor at Red Dot Award: Design Concept 2022 with its Trailer Drone fully autonomous hydrogen mobility concept.

FOUNTAIN VALLEY, Calif., Sept. 26, 2022 – Hyundai Motor America announced the expansion of its partnership with Children’s Hospital Los Angeles (CHLA) to further its commitment to child passenger and pedestrian safety programs. The latest donation from Hyundai Hope will assist with consumer educational events, including an upcoming car seat...