Releases

July 26, 2023 – Seven of the world’s leading automakers – BMW Group, General Motors, Honda, Hyundai, Kia, Mercedes-Benz Group, Stellantis NV – are creating a joint venture to accelerate the transition to electric vehicles in North America, by making EV charging more convenient, accessible and reliable.

SEOUL, July 25, 2023 – Hyundai Motor Group (the Group) today announced the inauguration of its Joint Battery Research Center with Seoul National University (SNU).

SEOUL, July 18, 2023 – Hyundai Motor Company announced today that it is launching an expanded ‘Goal of the Century’ (GOTC) global communication campaign with various brand initiatives for the FIFA Women’s World Cup Australia & New Zealand 2023™.

WEST SUSSEX/SEOUL, July 13, 2023 – Hyundai Motor Company’s IONIQ 5 N — N brand’s first high-performance, all-electric model — made its world premiere today at the Goodwood Festival of Speed in West Sussex, England.

Leadership from Hyundai Motor Group Metaplant America (HMGMA) and Coastal Pines Technical College (CPTC) signed a Memorandum of Understanding (MOU) for a training partnership today.

MADRID, July 11, 2023 - José Muñoz joins the ranks of Rafael Nadal, Carlos Sainz and other prominent Spaniards in receiving one of Spain’s top automotive honors.

VIDALIA, GA, July 11, 2023 – Today, Southeastern Technical College and Hyundai Motor Group Metaplant of America (HMGMA) signed a Memorandum of Understanding (MOU) for a training partnership that will lead to automotive industry jobs at the metaplant location currently under construction in Bryan County.

FOUNTAIN VALLEY, Calif., June 30, 2023 – Hyundai Motor America and its Asian American marketing agency of record, TEN Advertising, launched their new campaign featuring the all-electric vehicle models, IONIQ 5 and the all-new IONIQ 6. The "Hot Place" campaign for the IONIQ was developed to achieve resonance with Asian American audiences,...

SEOUL, June 26, 2023 – Hyundai Motor Group (the Group) surpassed 10 million global connected car service subscribers this month. The milestone comes just one year and 10 months after reaching 5 million subscribers in August 2021.

SEOUL, June 22, 2023 – Hyundai Motor Company is testing the performance capabilities of its IONIQ 5 N — N brand’s first high-performance, all-electric model — at the challenging Nürburgring racing circuit in Germany in preparation for its world premiere in July.

SEOUL/PROVIDENCE, RI, June 22, 2023 – Hyundai Motor Group (the Group) and Rhode Island School of Design (RISD) today announced the latest phase of work in the RISD x Hyundai Motor Group Research Collaborative, a multiyear partnership exploring the relationship between nature, art and design.

TOKYO/SEOUL, June 21, 2023 – Hyundai Motor Company, Hyundai Mobility Japan and lifestyle content company Culture Convenience Club (CCC) today signed a memorandum of understanding (MOU) to co-create sustainable lifestyle services for the zero-emission-vehicle (ZEV) era.

CANNES, France. June 20, 2023 – Hyundai and The Trust, the award-winning creative content studio responsible for producing branded solutions for advertising partners of The Wall Street Journal, Barron’s and MarketWatch, today announced “Miles That Define Us” a custom campaign that brings to life Hyundai's commitment to social...

SEOUL, June 20, 2023 – Hyundai Motor Company hosted its highly anticipated ‘2023 CEO Investor Day’ in Seoul today, unveiling its visionary mid- to long-term business strategies and financial plans. With the aim of actively leveraging its knowledge and heritage of innovation from internal combustion engine (ICE) vehicles, the company is...

PARIS/SEOUL, June 19, 2023 – Hyundai Motor Group is supporting the ambition of Korea’s second city Busan to host the World Expo 2030 with the provision of a fleet of electric vehicles (EVs) during the 172nd Bureau International des Expositions (BIE) General Assembly, which will be held in Paris, June 20.

SEOUL, June 14, 2023 – Hyundai Motor Group (the Group) held an Open Innovation Tech Day event in Seoul today during which the Group announced its coexisting and future strategies with participants within the global startup ecosystem and shared the results of its open innovation initiatives to date.

SEOUL, June 7, 2023 – Hyundai Motor Company today announced its first heritage exhibition ‘PONY, the timeless’ at Hyundai Motorstudio Seoul.

SEOUL/OFFENBACH, May 31, 2023 – After the success of the past two years, Hyundai Motor and marine conservation organization Healthy Seas have kicked off the third year of their partnership with a clean-up in Tossa de Mar, a highly polluted marine area in Costa Brava, Spain.

SEOUL, May 26, 2023 – Hyundai Motor Group and LG Energy Solution (LGES) announced an EV battery cell manufacturing joint venture in the U.S. today.

SEOUL/TEL AVIV, May 23, 2023 – Hyundai Motor Group (the Group) this week signed a memorandum of understanding (MoU) for a strategic partnership with the Israel Innovation Authority at EcoMotion Week 2023 in Tel Aviv. At the 11th annual event, Heung-soo Kim, Executive Vice President and Head of the Global Strategy Office (GSO), delivered a...

LAKE COMO/SEOUL, May 20, 2023 – For Hyundai Motor Company’s first-ever appearance at the prestigious Concorso d’Eleganza Villa d’Este this week in Lake Como, Italy, Hyundai Motor exhibited its N Vision 74 concept, catching the attention of the world-famous classic car and prototype show’s guests.

LAKE COMO/SEOUL, May 19, 2023 – Hyundai Motor Company today celebrated the restoration of the Pony Coupe Concept car during the inaugural Hyundai Reunion held at historic Villa Pliniana in Lake Como, Italy.

LAKE COMO/SEOUL, May 18, 2023 – Hyundai Motor Company’s recreated Pony Coupe Concept has made its world premiere — nearly 50 years after its original debut — in Lake Como, Italy.

SEOUL/FOUNTAIN VALLEY, Calif., May 16, 2023 – Hyundai Motor Company and Sony Pictures are joining forces again this summer on “Spider-Man: Across the Spider-Verse.” The animated movie features a flying version of the company’s Prophecy concept EV model and its future mobility vision. An aligned global marketing campaign spotlights...

FOUNTAIN VALLEY, Calif., May 15, 2023 – Hyundai Motor America won at the manufacturer’s home event as Mark Wilkins and Mason Filippi took the checkered flag to win the 2023 WeatherTech Raceway Laguna Seca 120 in the IMSA Michelin Pilot Challenge (IMPC).

SAVANNAH, Ga., May 10, 2023 – Leadership from Hyundai Motor Group Metaplant America (HMGMA) and Savannah Technical College signed a Memorandum of Understanding (MOU) for a training partnership today.

SEOUL, MAY 10, 2023 – Hyundai Motor Company today signed a memorandum of understanding (MoU) with two Korean government entities, the Ministry of Oceans and Fisheries (MOF) and the Korea Fisheries Resources Agency (FIRA), in celebration of the 11th Marine Gardening Day.

SEOUL, May 4, 2023 – In a year when Hyundai Motor Company picked up 19[i] iF Design Awards for innovative cars and concepts, its six items of the company’s marketing projects hoisted for its creative work in digital and physical spaces, demonstrating the breadth and depth of the company’s forward-thinking work.

FOUNTAIN VALLEY, CA - May 4, 2023 – Hyundai Motor America and its African American marketing agency of record, Culture Brands, launched their new multicultural campaign featuring the all-electric vehicle models, IONIQ 5 and IONIQ 6.

SEOUL, May 3, 2023 – Hyundai Motor Company will compete in the 2023 Nürburgring 24 Hours, the most gruelling automotive endurance race in the world, for the eighth consecutive year, seeking its third straight victory in the TCR class and first win in the VT2 class. 

Alzenau, Germany, May 3, 2023 – Hyundai Motorsport will defend its victory in the TCR class for the Nürburgring 24 Hours this year, fielding a pair of Hyundai Elantra N TCR in the 2023 edition of the race (May 18-21).

ANAHEIM, CALIFORNIA, May 2, 2023 – Hyundai Motor Company today premiered its new XCIENT Fuel Cell tractor, the commercialized class 8 6x4 fuel cell electric model, for the North American commercial vehicle (CV) market at the Advanced Clean Transportation (ACT) Expo. 

FOUNTAIN VALLEY, Calif., May 2, 2023 – Hyundai Motor America and U.S. Hispanic marketing agency, Lopez Negrete Communications, introduce a new Spanish-language campaign for the IONIQ 5 and 6 that helps debunk electric vehicle myths.

FOUNTAIN VALLEY, Calif., April 28, 2023 – Hyundai’s high-performance N brand, has returned as an official partner of the 2023 GRIDLIFE Festival Tour.

SEOUL, April 26, 2023 – Hyundai Motor Company, its Marketing unit and Hyundai Motor Group won a combined 19 prizes, including a ‘Gold’ honor, at the prestigious International Forum (iF) Design Award 2023 in the Product, Professional Concept, Interior Architecture, Communication, User Experience (UX) and User Interface (UI) categories.   

LOS ANGELES, April 25, 2023 – Hyundai Motor America announced the continuation of its partnership with Children’s Hospital Los Angeles (CHLA), donating $150,000 to the Injury Prevention Program in support of child passenger and pedestrian safety.

SEOUL, April 25, 2023 – Hyundai Motor Group (the Group) today announced its plans to set up an electric vehicle (EV) battery cell production joint venture in the US with partner SK On.

DENVER, Colo., April 24, 2023 – Hyundai Motor America today announced an expanded strategic partnership with One Tree Planted, a nonprofit organization that focuses on global reforestation. Together, Hyundai and One Tree Planted will plant 200,000 additional trees across North America, resulting in a total of 350,000 trees over the multi-year...

SEOUL, April 19, 2023 – Hyundai Motor Group (the Group) today announced that it has started building an initial development model[1] of a lunar exploration mobility rover in tandem with aerospace partners.

SEOUL, APRIL 19, 2023 – Hyundai Motor Company and Asan Medical Center today celebrated the donation of Hyundai Motor’s medical wearable robot ‘X-ble MEX’ for patient support and cooperative research.