Releases

SEOUL and MOUNTAIN VIEW, Calif., Oct. 4, 2024 – Today, Hyundai Motor Company and Waymo announced they have entered into a multi-year, strategic partnership.

SEOUL, Sept. 29, 2024 – Hyundai Motor Company celebrated a significant milestone today, marking 100 million units of global cumulative production.

SEOUL, Sept. 25, 2024 – Hyundai Motor Company and Kia Corporation are ramping up their efforts to enhance competitiveness in future electric vehicle (EV) batteries.

SEOUL, Sept. 25, 2024 – Hyundai Motor Company and Kia Corporation announced a strategic technology partnership with Samsung Electronics to enhance the integration between software-defined vehicles (SDVs) and smartphones, aiming to secure a leading position in the mobility service ecosystem.

SEOUL, Sept. 24, 2024 – Hyundai Motor Group (the Group) unveiled its end-to-end hydrogen solutions and roadmap at H2 MEET 2024, Korea’s largest hydrogen industry exhibition event, running from September 25 to 27 at the Korea International Exhibition Center (KINTEX) near Seoul. 

FOUNTAIN VALLEY, Calif., Sept. 20, 2024 – Hyundai Motor America is bringing together electrifying experiences and music-inspired joy as the official automotive sponsor of the iHeartRadio Music Festival Presented by Capital One. This is the third year that Hyundai has been a sponsor of the two-day music festival that features today's biggest...

SEOUL / PRAGUE, Sept. 20, 2024 – Hyundai Motor Company and Škoda Group have signed a Memorandum of Understanding (MOU) to commence collaboration on establishing a hydrogen mobility ecosystem.

SEOUL/PROVIDENCE, RI, Sept. 18, 2024 – Hyundai Motor Group (the Group) and Rhode Island School of Design (RISD) are pleased to announce the launch of the Regeneration Studio, the latest phase of work in an ambitious multiyear research partnership exploring the relationship between nature, art and design, and the future of mobility.

FOUNTAIN VALLEY, Calif., Sept. 18, 2024 – Hyundai and its U.S. Hispanic marketing agency, Lopez Negrete Communications, launched a new creative campaign for the enhanced 2025 Tucson SUV.

SEOUL, Sept. 12, 2024 – Hyundai Motor Company won multiple prestigious accolades at the International Design Excellence Awards (IDEA) 2024, including ‘Gold’ for IONIQ 5 N, ‘Bronze’ for SANTA FE, and the ‘Curator’s Choice Award’ and ‘Gold’ for Hyundai Heritage: Retrace Collection Book ‘PONY’.

SEOUL, Sept. 3, 2024 – Hyundai Motor Group (the Group) today said that it will sponsor the second U.S.-Japan-Korea Trilateral Executive Dialogue (TED), which will take place in Seoul on September 4, 2024.

SEOUL, Sept. 3, 2024 – Hyundai Motor Group (the Group) announced that it will participate for the first time in the World Smart City Expo 2024 (WSCE).

SEOUL, Sept. 1, 2024 – Hyundai Motor Company announced today it has won 17 Red Dot Award: Brand & Communications Design 2024 accolades, including three ‘Best of the Best’ and 14 ‘Winner’ awards across eight categories.

SEOUL, Aug. 21, 2024 – Hyundai Motor Company (Hyundai Motor) announced that the global credit rating agency S&P Global has upgraded the credit rating from ‘BBB+’ to ‘A-’. S&P Global presented a ‘Stable’ credit rating outlook for the company.

FOUNTAIN VALLEY, Calif., Aug. 8, 2024 – Hyundai recently launched a new integrated marketing campaign titled “Drive In”, which highlights the 2025 Tucson’s key safety and technology features.

FOUNTAIN VALLEY, Calif., July 30, 2024 – Knowing that customers are continuing to search for brands they can trust, Hyundai has launched a marketing campaign titled “Quality Is Not a Luxury” highlighting the quality, dependability, reliability, and safety of its vehicles.

FOUNTAIN VALLEY, Calif., July 25, 2024 – Celebrating the start of the 2024 Summer Games, Hyundai is launching a new advertisement titled “It’s OK.”

SEOUL, July 24, 2024 – Hyundai Motor Company is launching The Path of An Archer, an innovative and immersive archery experience showcasing the fusion of sports and technology.

SEOUL, July 23, 2024 – Hyundai Motor Group’s (the Group) Robotics LAB has been recognized with three prestigious accolades at the 2024 Red Dot Design Award, including two Best of Best prizes.

LONDON/SEOUL, July 8, 2024 – Hyundai Motor Group (the Group) and the University of Oxford held an opening ceremony for the Oxford-Hyundai Motor Group Foresight Centre at Oxford’s historic Convocation House on July 8 to mark a new partnership between the two organizations.

SEOUL, July 8, 2024 – Hyundai Motor Group (the Group) has donated an innovative Hydrogen Fuel Cell Support Bus to the Korean National Fire Agency to provide firefighters with a location to recover from the extreme conditions they face on a daily basis when tackling blazes in the line of duty.

SEOUL, July 2, 2024 – Hyundai Motor Company today reaffirmed its global design leadership by receiving multiple 2024 Red Dot Awards.

FOUNTAIN VALLEY, Calif., July 2, 2024 – Hyundai and its African American marketing agency of record, Culture Brands, proudly announces the launch of its latest multicultural campaign, "Everyone’s Outside," featuring the highly anticipated, refreshed 2025 Hyundai Tucson Hybrid.

SEOUL, June 24, 2024 – Hyundai Motor Company announced today that its IONIQ 5 N models successfully completed the Broadmoor Pikes Peak International Hill Climb (PPIHC) on June 23, setting a record for the Electric Modified and Production SUV/Crossover categories. With this success, the company once again exceeded expectations with its...

CANNES/SEOUL, June 20, 2024 – Hyundai Motor Group (the Group) hosted a technical seminar entitled ‘From Logic to Magic: 5 Ways to Make Tech Resonate’ at Cannes Lions 2024 for global media and marketers.

SEOUL, June 20, 2024 – Hyundai Motor Group (the Group) announced today the deployment of Hyundai Motor and Kia’s ‘DAL-e Delivery’ robot and Hyundai WIA’s ‘Parking Robot’ at Factorial Seongsu, providing innovative services at the robot-friendly office building in Seoul.

BRUSSELS, June 17, 2024 – The Hydrogen Council is proud to announce Hyundai Motor Company President and CEO Jaehoon Chang as its new Co-Chair, joining Sanjiv Lamba, CEO of Linde.

SEOUL/SINGAPORE, June 12, 2024 – Hyundai Motor Group (the Group) is excited to announce the opening of a new Korean restaurant, ‘Na Oh,’ with world-renowned Three-Michelin-Star Chef Corey Lee.

SEOUL, June 12, 2024 – Hyundai Motor Company’s XCIENT Fuel Cell electric heavy-duty trucks recently surpassed a cumulative driving distance of 10 million km in Swiss fleet usage — a testament to the world-class hydrogen fuel cell technology’s long-term reliability.

SEOUL/OFFENBACH, June 10, 2024 – Hyundai Motor Company (Hyundai Motor) and Healthy Seas have launched an extensive clean-up operation along the western coast of Greece to kick off their 2024 activities.

SEOUL/SINGAPORE, JUNE 4, 2024 – Na Oh, the much-anticipated new restaurant by three-Michelin-star Chef Corey Lee, is set to open its doors to the public June 15, 2024.

Nürburg, Germany, June 2, 2024 – The Hyundai Elantra N TCR of Mason Filippi, Harry Gottsacker, Bryson Morris and Mark Wilkins, representing Team Americas has won the TCR class of the 2024 Nürburgring 24 Hours, giving Hyundai victory for the fourth consecutive year at the race

NÜRBURG/SEOUL, May 31, 2024 – Hyundai N returns to the Nürburgring Nordschleife aiming for its fourth consecutive TCR class victory at the Nürburgring 24 Hours (N24) race.

FOUNTAIN VALLEY, Calif., May 30, 2024 – Hyundai has been named the official automotive partner of Liga MX in the U.S., the most-watched soccer league in the country, announced by TelevisaUnivision, the world’s leading Spanish-language media company, during its 2024-25 Upfront in New York.

FOUNTAIN VALLEY, Calif., May 28, 2024 –Hyundai recognizes Asian American Pacific Islander (AAPI) Heritage Month throughout May with a series of partnerships, digital engagement, and grassroots initiatives that celebrate the culture and influence of the AAPI community.

SEOUL, May 28, 2024 – Hyundai Motor Group (the Group) announced today the appointment of Manfred Harrer as Executive Vice President and Head of the newly established Genesis & Performance Development Tech Unit.

MIAMI, May 24, 2024 – Hyundai is extending its partnership of the National Salute to America’s Heroes for an additional three years as part of its enduring dedication to supporting veterans and the U.S. military.

FOUNTAIN VALLEY, Calif., May 23, 2024 – Hyundai and its U.S. Hispanic marketing agency, Lopez Negrete Communications, launched a new creative campaign for the all-new 2024 Santa Fe SUV.

LAS VEGAS/SEOUL, MAY 22, 2024 – Hyundai Motor Company (Hyundai Motor) and autonomous driving software leader Plus today unveiled the first Level 4 autonomous Class 8 hydrogen fuel cell electric truck in the U.S. at the Advanced Clean Transportation (ACT) Expo, the largest advanced clean transportation technology and fleet event in North America.

LAS VEGAS/SEOUL, May 21, 2024 – Hyundai Motor Company (Hyundai Motor) today shared its hydrogen vision and introduced its U.S. clean logistics business powered by the company’s Class 8 XCIENT Fuel Cell electric truck at the Advanced Clean Transportation (ACT) Expo 2024.