Releases

SEOUL, March 26, 2023 – Hyundai Motor Company today revealed the design of the new SONATA, with a new badge for the eighth-generation midsize sedan that heralds its sportiest design ever.

SEOUL, March 21, 2023 – Hyundai Motor Company has announced ‘Re:Style 2023’ with renowned designer Jeremy Scott.

SEOUL, March 21, 2023 – Hyundai Motor Group (the Group) has developed an automatic charging robot (ACR) for electric vehicles (EV), and today released a video showing its capabilities (YouTube video link).

AUSTIN/SEOUL, March 17, 2023 – Hyundai Motor Company and the United Nations Development Programme (UNDP)’s ‘for Tomorrow’ project took the top honor in the Media category at the 2023 South by Southwest® (SXSW®) Innovation Awards this week in Austin, Texas.

AUSTIN/SEOUL, March 11/12, 2023 – Hyundai Motor Company and the United Nations Development Programme (UNDP)’s ‘for Tomorrow’ project has been named a finalist in the Media category of the 2023 South by Southwest® (SXSW®) Innovation Awards.

FOUNTAIN VALLEY, Calif., March 8, 2023 – To celebrate International Women’s Day, Hyundai Motor America has announced that applications for its annual Hyundai Women in STEM Scholarship are now open.

FOUNTAIN VALLEY, Calif., March 7, 2023 – For the second year in a row, Hyundai Motor America successfully launched its latest electric vehicle, the all-new IONIQ 6, with an aggressive digital and broadcast advertising strategy leading up to the Big Game on Feb. 12.

SEOUL, March 6, 2023 – Hyundai Motor Company today held a digital world premiere to unveil the all-new KONA, an upscaled multiplayer in the B-SUV segment, led by an all-electric variant (EV) that offers advanced safety and convenience features and class-leading range.

FOUNTAIN VALLEY, Calif., March 6, 2023 – Hyundai launched the second chapter in the creative marketing campaign, “Journeys”, which uses a series of portraits and videos to share the compelling stories of individuals that inspire the brand.

FOUNTAIN VALLEY, Calif., March 2 2023 – The 2023 Hyundai Elantra Hybrid Blue, Sonata Hybrid Blue and Kona Electric were named on the American Council for an Energy-Efficient Economy’s (ACEEE) list of “Greenest Vehicles of 2023.

FOUNTAIN VALLEY, Calif., Feb. 22, 2023 – Today, Hyundai received eight 2023 Car and Driver Editor’s Choice awards for its Kona, Tucson, Santa Cruz, Santa Fe, Palisade, Elantra N, Sonata, and IONIQ 5 models.

FOUNTAIN VALLEY, Calif., Feb. 21, 2023 – Hyundai Motor America today revealed pricing, packaging and a 53-kWh battery pack option[i] for its highly anticipated IONIQ 6 electric vehicle.

CHICAGO, Feb. 9, 2023 – For the second year in a row, automotive writers Jill Ciminillo and Kristin Shaw will drive a 2022 Santa Cruz Limited in the eighth annual Rebelle Rally, an all-women, off-road navigational challenge.

FOUNTAIN VALLEY, Calif., Feb. 9, 2023 – Today, the 2023 Hyundai Palisade was awarded the coveted MotorWeek Drivers’ Choice Award for the Best Large Utility category.

CHICAGO, Feb. 9, 2023 – Hyundai’s enhanced 2023 Palisade has been named Family Vehicle of the Year by the Midwest Automotive Media Association (MAMA) at the Chicago Auto Show’s opening event.

CHICAGO, Feb. 7, 2023 – Hyundai’s award-winning IONIQ 5 has been named the Best Electric Vehicle by Cars.com in its Best of 2023 Awards surpassing all 2023 EVs in the market that were tested by the company’s editorial team of expert car reviewers.

FOUNTAIN VALLEY, Calif., Feb. 3, 2023 – Hyundai Motor America has developed its first original creative campaign for the Asian American market with its Asian American marketing agency of record, TEN Advertising.

FOUNTAIN VALLEY, Calif., Jan. 31, 2023 – The new, all-electric 2023 Hyundai IONIQ 6 has completed final EPA testing with the IONIQ 6 SE Long Range RWD trim receiving an EPA-estimated range of 361 miles. The IONIQ 6 SE AWD achieved an EPA-estimated range of 316 miles.

FOUNTAIN VALLEY, Calif., Jan. 27, 2023 – As the electric vehicle journey continues to evolve, making the switch can be overwhelming to some consumers, but Hyundai has thought of everything to turn the EV transition into a lifestyle transformation – and they are highlighting that in the national marketing campaign for the all-new...

FOUNTAIN VALLEY, Calif., Jan. 24, 2023 – The 2023 Hyundai Elantra Hybrid has won the Sedan of the Year in the Puros Autos third annual ‘Latin Flavor Cars of the Year’ awards.

CHICAGO, Jan. 23, 2023 – Hyundai has earned five spots on the 2023 Best Value New Cars report by Cars.com.

FOUNTAIN VALLEY, Calif., Jan. 19, 2023 – Hyundai leads the industry with four models selected to the 2023 Best Cars for the Money awards from U.S. News & World Report.

FOUNTAIN VALLEY, Calif., Jan. 19, 2023 – Hyundai Motor America has developed its first bilingual creative campaign with U.S. Hispanic marketing agency, Lopez Negrete Communications.

FOUNTAIN VALLEY, Calif., Jan. 18, 2023 – Adding to its extensive list of prestigious awards, the Hyundai IONIQ 5 was named the Edmunds Top Rated Electric SUV of 2023.

FOUNTAIN VALLEY, Calif., Jan. 17, 2023 – Today, the Hyundai IONIQ 5 was awarded a coveted spot on Car and Driver’s 10Best Trucks and SUVs list, a recognition of 2023’s best trucks, sport-utility vehicles (SUVs) and crossover vehicles.

SEOUL/DAVOS, January 16, 2023 – Hyundai Motor Group (the Group) is promoting the South Korean city of Busan’s bid to host World EXPO 2030 at the World Economic Forum (WEF) in Davos, Switzerland, an event that engages the world’s top political, business and cultural leaders.

FOUNTAIN VALLEY, Calif., Jan. 4, 2023 – The Hyundai IONIQ 5 won The Car Connection Best Electric Car To Buy 2023 Award today.

SEOUL, December 19, 2022 – Hyundai Motor Company today unveiled an EV-derived, futuristic design for its new generation KONA subcompact SUV.

FOUNTAIN VALLEY, Calif., Dec. 19, 2022 – The Hyundai 2022 IONIQ 5 was named EV of the Year in MotorBiscuit’s 2022 Vehicle Awards.

FOUNTAIN VALLEY, Calif., Dec. 15, 2022 – Hyundai received three awards in this year’s Kelley Blue Book Best Buy Awards.

FOUNTAIN VALLEY, Calif., Dec. 9, 2022 – Hyundai Motor America has developed its first original creative campaign with new U.S. Hispanic marketing agency, Lopez Negrete Communications.

FOUNTAIN VALLEY, Calif., Dec. 8, 2022 – The 2022 Hyundai IONIQ 5 has won the Editors’ Choice Award in the 2022 Motor1.com Star Awards.

FOUNTAIN VALLEY, Calif., Dec. 6, 2022 – Today, the 2022 Hyundai IONIQ 5 earned the 2022 CarBuzz.com People’s Car Award and the 2023 Hyundai Palisade earned the 2022 CarBuzz Family Fun Award.

Offenbach, 18 November 2022 – Hyundai's IONIQ 6 Electrified Streamliner has received the top rating from the independent vehicle assessment organisation European New Car Assessment Programme (Euro NCAP).

FOUNTAIN VALLEY, Calif., Nov. 18, 2022 – The Hyundai Kona has been named City Car of the Year in the 2023 Hispanic Motor Press Awards.

LOS ANGELES, Nov. 17, 2022 – Hyundai was awarded the U.S. News & World Report 2023 Best SUV Brand for the third consecutive year today.

LOS ANGELES, Nov. 17, 2022 – The showstopping all-new Hyundai 2023 IONIQ 6, inspired by Hyundai’s Prophecy EV concept, makes its North American Debut at AutoMobility Los Angeles.

SEOUL, November 17, 2022 – Hyundai Motor Group (the Group) presented its vision to accelerate the new economy through smart mobility solutions, such as its Smart City concept and advances in robotics and AI, at the 2022 Bloomberg New Economy Forum (The Forum) in Singapore, Nov. 14-17.

DOHA / SEOUL, November 16, 2022 – Hyundai Motor Company today opened the FIFA Museum presented by Hyundai at FIFA Fan FestivalTM in Doha, Qatar as part of its FIFA World Cup 2022TM ‘Goal of the Century’ campaign. Opening under the theme of ‘Goals Create History,’ the special exhibition within the FIFA Museum recalls the best moments...

FOUNTAIN VALLEY, Calif. Nov. 15, 2022 – Hyundai Motor America celebrates Disney 100 Years of Wonder as the exclusive automotive partner for Disney100.