Releases

BOSTON/SEOUL/TOKYO, December 11, 2020 – Hyundai Motor Group and SoftBank Group Corp. (SoftBank) today agreed on main terms of the transaction pursuant to which Hyundai Motor Group will acquire a controlling interest in Boston Dynamics in a deal that values the mobile robot firm at $1.1 billion.

SEOUL, December 10, 2020 — Hyundai Motor Company today announced an updated roadmap for its future business Strategy 2025 at the ‘2020 CEO Investor Day’ forum held virtually in Seoul.

SEOUL, December 10, 2020 – Hyundai Motor Group today introduced ‘HTWO’, a new brand to represent the group’s world-leading hydrogen fuel cell system. Building upon Hyundai’s 20-plus years of experience in hydrogen fuel cell technology, the brand will present hydrogen as a positive energy for humanity. HTWO stands for ‘H2’, the...

SEOUL, December 9, 2020 — Hyundai Motor Company today revealed a teaser video (https://www.youtube.com/HyundaiWorldwide) for the upcoming IONIQ 5, the first dedicated EV in the new IONIQ lineup brand launching in early 2021.

December 7, 2020 — Hyundai Motorsport has claimed its second consecutive FIA World Rally Championship (WRC) manufacturers’ title* with a double podium result in Rally Monza, the season finale. Ott Tänak finished a challenging weekend in second place with Dani Sordo in third.

SEOUL, December 1, 2020 — Hyundai Motor Group has unveiled its new Electric-Global Modular Platform (E-GMP), a dedicated battery electric vehicle (BEV) platform. Revealed online today during an ‘E-GMP Digital Discovery’ event, the platform will serve as the core technology for Hyundai Motor Group’s next-generation BEV line-up.

Offenbach, 25 November 2020 – Hyundai Motor has revealed the name of a new crossover SUV model: Hyundai Bayon. Coming to the European market in the first half of 2021, Bayon will be a fully-new model and an important addition to the current Hyundai SUV line-up.

NOVEMBER 23rd, SEOUL / LONDON - Hyundai Motor Company and INEOS today announced the signing of a memorandum of understanding to explore new opportunities to accelerate the global hydrogen economy.

SEOUL, November 18, 2020 – Hyundai Motor Group (the Group) organized the 2020 Open Innovation Lounge exhibition at its headquarters in Seoul on Nov. 16-17, featuring inventive new technologies and solutions spawned through joint collaboration between the Group’s staff members and engineers and those of startups from around the world.

SEOUL, Nov. 16, 2020 — Hyundai Motor Company’s new IONIQ brand campaign video, ‘I’m in Charge,’ (LINK) shares insights of various thought leaders — fashion designer Maria Cornejo and British adventurer David de Rothschild — about their commitment to sustainable living. The video also invites eco-conscious consumers everywhere to...

SEOUL, Nov. 15, 2020 — Hyundai Motor Company today revealed its sensational new Elantra N model through a collection of photos and video. As a high-performance model of the seventh-generation compact sedan, Elantra N will complete the Elantra lineup, offering high-performance N-specific features.

SEOUL, November 15, 2020 – Hyundai Motor Group (the Group) announces its 2020 ZER01NE Accelerator, an open innovation platform that facilitates collaboration among startups and the Group’s internal teams on various projects. This program discovers valued startups and develops strategic usage possibilities of their innovative technologies.

FOUNTAIN VALLEY, Calif., Nov. 13, 2020 – Hyundai and Spotify have come together to inspire drivers and music fans with the My City Unlocked digital experience. Powered by the all-new 2021 Hyundai Elantra, three emerging artists will create a curated virtual tour of their hometowns through audio and visual storytelling.

SEOUL / SANTA CLARA, Calif., November 9, 2020 – Hyundai Motor Group and NVIDIA announced today the roll-out of the NVIDIA DRIVE ‘connected car’ platform across all new models from Hyundai, Kia and Genesis from 2022 onwards.

SEOUL, November 4th, 2020 – Hyundai Motor Group has joined IONITY, Europe's leading high-power charging network, as a strategic partner and shareholder. Through its participation in this joint venture, Hyundai Motor Group – including Hyundai and Kia brands – will drive the expansion of the high-power charging network along Europe's...

SEOUL, November 4, 2020 – Hyundai Motor Company is spearheading development of a hydrogen society and fuel cell commercial vehicle ecosystem in China with regional partners.

SEOUL, November 2, 2020 – Hyundai Motor Group (the Group) today announced it has appointed Luc Donckerwolke to new company position, Chief Creative Officer (CCO). He resumes his career as Executive Vice President and his office will be located at the Hyundai Motor Europe Technical Center.

SEOUL / MOUNTAIN VIEW, Calif., October 30, 2020 – Hyundai Motor Group (the Group) held its 5th Mobility Innovators Forum (MIF) 2020 in a virtual format on October 29-30. Anyone who missed the livestream can watch all sessions via the MIF website.

LOS ANGELES, Oct. 28, 2020 – LiveXLive Media (NASDAQ: LIVX) (“LiveXLive”) and Hyundai have partnered on its “Unlock Better” campaign for the all-new 2021 Elantra. As part of a national campaign that launched in early October 2020, LiveXLive is producing a four-part livestream concert series featuring emerging and established talent...

SEOUL, Oct. 27, 2020 — Hyundai Motor Company announced today it will host an innovative virtual event ‘The All-New Tucson, Beyond DRIVE’, showcasing the recently launched Tucson SUV, one of Hyundai’s best-selling vehicles around the world.

SEOUL, October 27, 2020 – Hyundai Motor Company today revealed the first glimpse of its smallest EV yet, with a video sketching its unique and innovative construction.

SEOUL, October 22, 2020 — Hyundai Motor Company today reaffirmed its global design leadership by winning three prestigious 2020 Red Dot Awards in the Design Concept group, including ‘Best of the Best’, in the Mobility & Transportation category.

SEOUL / MOUNTAIN VIEW, Calif., October 23, 2020 – Hyundai Motor Group (the Group) announced today that the fifth Mobility Innovators Forum (MIF) will be virtually hosted by Hyundai CRADLE Silicon Valley from October 29 to 30. Anyone interested in joining the conversation on the future of mobility innovation can sign up via the website.

SEOUL, October 20, 2020 – Hyundai Motor Company continues to grow its global brand value and stature among automakers, according to Interbrand’s Best Global Brands 2020. The survey shows Hyundai Motor’s global brand value up 1 percent year-on-year to $14.3 billion, ranking fifth among global automotive brands and 36th overall despite...

SEOUL, October 14, 2020 – Hyundai Motor Group (the Group) announced today that Euisun Chung, Executive Vice Chairman, was inaugurated to the position of Chairman of the Group. Chairman Mong-Koo Chung was inaugurated to the position of Honorary Chairman.

SEOUL/SINGAPORE, October 13, 2020 – Hyundai Motor Group (the Group) celebrated the groundbreaking announcement of the Hyundai Motor Group Innovation Center in Singapore (HMGICS) with a virtual ceremony today. The center will act as an open innovation lab for the Group’s future mobility research and development, with the aim of...

SEOUL, October 09, 2020 – Hyundai Motor Company announced today it has won the Design Value Award 2020 from the Design Management Institute (DMI) in Boston, Mass.

SEOUL/LONDON/NEW YORK, October 7, 2020 – Hyundai Motor Company announces the launch of Re:Style 2020, a creative approach to sustainable fashion by upcycling discarded materials from the automotive manufacturing and scrapping process into marketable products in collaboration with leading artists in ecofriendly design.

SEOUL/LUZERN, October 7, 2020 — Hyundai Motor Company today delivered the first seven units of its XCIENT Fuel Cell, the world’s first mass-produced fuel cell electric heavy-duty truck, to customers in Switzerland, with a total of 50 hitting the roads there this year. The delivery of XCIENT Fuel Cell marks the official entry of Hyundai’s...

SEOUL, October 5, 2020 — Hyundai Motor Company will host a digital premiere event for the launch of XCIENT Fuel Cell, the world’s first mass-produced fuel cell heavy-duty truck, at 10 a.m. KST on Oct. 14. At the event, leaders of Hyundai’s Commercial Vehicle Business Division and Fuel Cell Center will introduce the eco-friendly fuel cell...

FOUNTAIN VALLEY, Calif., Oct. 1, 2020 – Hyundai is letting drivers “Unlock Better” in the national marketing campaign for the all-new, redesigned 2021 Elantra. The campaign provides early access and unique experiences through premium partnerships and innovative car shopping technologies. National TV ads showcase how the Elantra’s...

September 28, 2020 – Hyundai Motorsport N scored a TCR class podium from the 2020 Nürburgring 24 Hours, with the Veloster N TCR team of Marc Basseng, Manuel Lauck, Moritz Oestreich and Peter Terting. In the SP3T class Hyundai Team Engstler completed dominant performance for a superb victory with their i30 Fastback N.

Mountain View, CA, September 28, 2020 - Hyundai Motor Group today announced the formation of New Horizons Studio, a new unit focused on the development of Ultimate Mobility Vehicles, or UMVs for short.

SEOUL, September 28, 2020 — Hyundai Motor Company today announced its seventh MMCA Hyundai Motor Series exhibition with acclaimed artist Haegue Yang. The MMCA Hyundai Motor Series 2020: Haegue Yang – O2 & H2O will run from Tuesday, September 29, 2020 through Sunday, February 28, 2021, at the National Museum of Modern and Contemporary Art,...

September 27, 2020 – Hyundai Motorsport has revealed a new addition to its range of TCR-specification packages offered to customer teams. The new addition, the Hyundai Elantra N TCR, is the latest car to be designed and built by the company’s Customer Racing department.

BEIJING, Sept. 25, 2020 — Hyundai Motor Company today introduced the next-generation electrified RM20e Racing Midship Sports Car to the world at the Beijing International Automotive Exhibition 2020.

SEOUL/BEIJING, SEPTEMBER 25, 2020 – Today at the 16th Beijing International Automotive Exhibition (Auto China 2020), Beijing Hyundai Motor Company shares its game-changing electrification vision that is driving its transformation into a Smart Mobility Solution Provider. At the show, Hyundai premieres its RM20e electric racing midship sports...

SEOUL/NURBURG, SEPTEMBER 25, 2020 — Hyundai Motorsport will run an i30 N TCR and Veloster N TCR, joined by Hyundai Team Engstler in an i30 Fastback N, at this year’s ‘24 Hours Nürburgring’ endurance race in Nürburg, Germany, from Sept. 26 2:30 p.m. to Sept. 27 4:15 p.m. (CEST).

FOUNTAIN VALLEY, Calif., Sept. 24, 2020 – Hyundai has partnered with WWE to develop the DRIVE FOR BETTER 10-episode content series. The content series features WWE Superstars telling stories and taking part in appearances across the country that demonstrate WWE and Hyundai’s mutual dedication to enriching people's lives.

SEOUL, September 24, 2020 — Hyundai Motor Company today unveiled the IONIQ Concept Cabin, its latest vision of future dedicated EV in-car customer experiences. The concept cabin proposes the transformation of Hyundai vehicles from transportation to personalized mobility solution that suits various lifestyles.