Releases

SEOUL, February 22, 2022 – Hyundai Motor Group (the Group) is proud to announce that the World Car Awards jury panel has named Luc Donckerwolke, the Group’s Executive Vice President for Design and Chief Creative Officer (CCO), its 2022 World Car Person of the Year.

SEOUL/FOUNTAIN VALLEY, Calif., Feb. 1, 2022 – The all-new 2022 Hyundai TUCSON will show its versatile capabilities and futuristic design in the upcoming Sony Pictures film “Uncharted,” adding thrill and excitement to the adventure as a customized “Beast” concept prototype.

FOUNTAIN VALLEY, Calif., Jan. 28, 2022 – The electric vehicle has come a long way, and Hyundai is comparing its evolution to that of other human innovations in the new national marketing campaign for the all-electric IONIQ 5.

LOS ANGELES, Jan. 27, 2022 – Hyundai is now a founding partner of SoFi Stadium and Hollywood Park, the unparalleled sports and entertainment destination in Inglewood, Calif., being developed by Los Angeles Rams Owner/Chairman E. Stanley Kroenke.

SEOUL, January 24, 2022 – Hyundai Motor Group’s (HMG) pioneering all-electric sustainable mobility models – the Hyundai IONIQ 5 and Kia EV6 – have taken top spot at the first-ever ‘Best Cars of the Year’ 2021/2022 Awards.

COLLEGE PARK, Md. / SEOUL, January 19, 2022 – IonQ (NYSE: IONQ), a leader in trapped-ion quantum computing, and Hyundai Motor Company today announced a partnership to develop new variational quantum eigensolver (VQE) algorithms to study lithium compounds and their chemical reactions involved in battery chemistry.

SEOUL, January 10, 2022 — Hyundai Motor Company announced it has received multiple accolades at 2021 GOOD DESIGN Awards, with its IONIQ 5 and STARIA models both selected as winners in the transportation category.

SEOUL, January 10, 2022 – Hyundai Motor Company today announced ‘Continue’ as the overarching project to encompass all of the company’s global CSV (Creating Shared Value) activities.

LAS VEGAS/SEOUL, January 6, 2022 – Hyundai Motor Company, the global mobility innovator, and Unity (NYSE: U), the world’s leading platform for creating and operating real-time 3D (RT3D) content, today announced at CES 2022 a partnership to jointly design and build a new metaverse roadmap and platform for Meta-Factory.

LAS VEGAS/SEOUL, January 4, 2022 – Hyundai Motor Company today revealed its Plug & Drive (PnD) modular platform that enables mobility of traditionally inanimate things, from small objects to large community spaces, at CES 2022.

LAS VEGAS/SEOUL, January 4, 2022 – Hyundai Motor Company today shared its vision for pioneering the use of robotics in both the real world and metaverse at CES 2022, one of the most influential tech events in the world, running from Jan. 5-7.

Press Conference on Tuesday, January 4, 2022 at 3 p.m. PST at Mandalay Bay / Level 2 / Oceanside D Ballroom or via Live Stream

LAS VEGAS/SEOUL, December 22, 2021 – Hyundai Motor Company will take the stage at CES 2022, to present its future vision for robotics and the metaverse under the main theme of ‘Expanding Human Reach’.

SEOUL, Dec. 16, 2021 – Hyundai Motor Group (the Group) today announced that Albert Biermann, President and Head of the Research and Development (R&D) Division for the Group, is retiring, but will continue to act as an Executive Technical Advisor for the Group based in Europe.

SEOUL, Dec. 15, 2021 – Hyundai Motor Group (the Group) today revealed the Mobile Eccentric Droid (MobED), an all-new and pioneering small mobility platform using cutting-edge robotics technologies.

FOUNTAIN VALLEY, Calif., Dec. 3, 2021 – For the fourth consecutive season, Hyundai is the presenting sponsor of NBC’s Sunday Night Football Kickoff Show.

Offenbach, 30 November 2021 – Hyundai Motor has taken highest honours at the Top Gear annual awards 2021, winning Car of the Year with i20 N and being named overall Manufacturer of the Year in recognition of the brand’s class leading model line-up.

SEOUL/FOUNTAIN VALLEY, Calif., Nov. 22, 2021 – The all-new Hyundai IONIQ 5 and all-new Hyundai TUCSON will make their Hollywood debut in Sony Pictures’ upcoming film “Spider-Man: No Way Home”.

LOS ANGELES, Calif., Nov. 17, 2021 – Hyundai Motor Company today revealed SEVEN, the new sport utility electric vehicle (SUEV) concept at AutoMobility LA. This category-bending electric SUV concept will be on display in Hyundai Motor’s booth, along with other segment-leading products such as IONIQ 5, and XCIENT Fuel Cell, at the LA...

LOS ANGELES, Nov. 17, 2021 – Hyundai will present the world debut of SEVEN, an all-electric SUV concept today at 9:55 a.m. PST during a press conference at AutoMobility LA.

FOUNTAIN VALLEY, Calif., Nov. 15, 2021 – Save the date as Hyundai will present the world debut of SEVEN, an all-electric SUV concept on Wednesday, Nov. 17, at 9:55 a.m. PST during a press conference at AutoMobility LA.

SEOUL/WASHINGTON, DC, November 9, 2021 – Hyundai Motor Group (the Group) is announcing today a new company called Supernal, LLC to take its future mobility vision forward. An evolution of its Urban Air Mobility Division, Supernal (the Company), will be the binding component of the Group’s future mobility vision.

SEOUL/FOUNTAIN VALLEY, Calif. Nov. 3, 2021 – Hyundai Motor Company today revealed teaser images of the sleek and spacious SEVEN, an all-electric SUV concept to be fully unveiled at AutoMobility LA later this month.

SEOUL, November 3, 2021 – Peter Schreyer features in a beautiful new book about his life and legacy as one of the most influential figures in the field which is published by gestalten. As President and Head of Design Management of Hyundai Motor Group, Schreyer’s design shaped Hyundai and Kia as brands and gave each company a distinctive...

SEOUL/OFFENBACH, October 28, 2021 – Fresh on the market and already a true winner: Hyundai Motor’s IONIQ 5 has won a 2022 German Car of the Year (GCOTY) award in the “New Energy” category. As a class winner, the automaker’s full-electric midsize CUV will automatically take part in the final round of the GCOTY. IONIQ 5 will compete...

WOBURN, Mass. (October 28, 2021) Factorial Energy (Factorial), Hyundai Motor Company and Kia Corporation (collectively “Hyundai”) are partnering to test Factorial’s novel solid-state battery technology and its integration in Hyundai electric vehicles.

SEOUL/MOUNTAIN VIEW, Calif., Oct. 18, 2021 – Hyundai Motor Group (the Group) announced today that Hyundai CRADLE Silicon Valley will host the sixth annual Mobility Innovators Forum (MIF) virtually on Oct. 27-28.

SEOUL, Oct. 21, 2021 — Hyundai Motor Company today marked its steady climb in Interbrand’s Best Global Brands 2021 Rankings, placing 35th overall, up one notch from 2020. According to Interbrand’s comprehensive assessment, Hyundai Motor’s global brand value rose 6.3% year-on-year to $15.2 billion in 2021, its seventh straight year among...

FOUNTAIN VALLEY, Calif., Oct. 21, 2021 – Hyundai Motor America and its African American marketing agency of record, Culture Brands, have launched their inaugural marketing campaign. The campaign, entitled OKAY Hyundai, is scheduled to launch this week and includes television and radio spots; digital, social media and influencer programming;...

SEOUL, October 19, 2021 – Hyundai Motor Company has launched two social media challenges with its global brand ambassador BTS to raise awareness of the importance of carbon neutrality.

BELMONT PARK, N.Y. and FOUNTAIN VALLEY, Calif., Oct. 19, 2021 – Hyundai Motor America has become a Founding Partner of UBS Arena and will be the official non-luxury import vehicle of both the venue and the New York Islanders.

FOUNTAIN VALLEY, Calif., Oct. 15, 2021 – In celebration of Hispanic Heritage Month, Hyundai is proud to honor the Hispanic and Latinx communities and celebrate their achievements and contributions. The multifaceted campaign includes philanthropic and community-based support as well as sponsorships highlighting Hispanic achievements and...

SEOUL, October 13, 2021 — Hyundai Motor Company has launched the third annual iteration of “Re:Style,” an upcycling fashion project that uses materials discarded during the automobile manufacturing process and illuminates the company’s sustainable enterprise beyond the automotive industry.

FOUNTAIN VALLEY, Calif., Oct. 11, 2021 – Angela Zepeda, chief marketing officer (CMO) of Hyundai Motor America, was selected to Forbes’ prestigious annual list of the World’s Most Influential CMOs. Zepeda was one of 50 CMOs recognized for shaping business, culture and society.

FOUNTAIN VALLEY, Calif., Oct. 11, 2021 – Hyundai received a Silver Effie Award, one of the highest advertising industry honors, for the Sonata “Smaht Pahk” commercial which originally debuted during the Super Bowl in 2020. “Smaht Pahk” was recognized for taking a simple vehicle feature, Smart Park, and inserting clever humor with...

Incheon, Korea, Oct. 7, 2021 - Hyundai Mobis (KRX: 012330) will build two new fuel cell plants in Korea to accelerate the hydrogen economy and to secure broader global market dominance.

FOUNTAIN VALLEY, Calif., Oct. 7, 2021 – Hyundai and Amazon Ads are again enhancing the car shopping experience with brand new features launching today on Hyundai’s Evolve showroom on Amazon. The expansion of the digital showroom allows shoppers to discover available vehicles at participating dealers and begin the vehicle selection process...

SEOUL, October 5, 2021 — Hyundai Motor Company today launched a global campaign, ‘Expecting Generation One,’ with the online premiere of a short film signalling its commitment to fight climate change and achieve carbon neutrality in order to secure a habitable world for future generations.

FOUNTAIN VALLEY, Calif., Sept. 30, 2021 – Hyundai is partnering with world-renowned portrait photographer, Annie Leibovitz, on a creative marketing campaign that brings to life the stories of Hyundai owners and employees. The campaign, “Journeys,” features portraits of eight Hyundai owners and 17 employees from across the organization to...

SEOUL, September 29, 2021 – Hyundai Motor Company and the United Nations Development Programme have celebrated one year of their partnership through the “for Tomorrow” global project aimed at spreading messages of sustainability to people around the world and turning their proposals for sustainable local innovations into globally...