Hyundai Leads all Automotive Brands in Market Share Growth This Year

FOUNTAIN VALLEY, Calif., Nov. 2, 2009 - Hyundai Motor America today announced October sales of 31,005 units, a 49 percent increase compared with October 2008. Calendar year-to-date, Hyundai sales are up 4 percent. This marks the tenth consecutive month of year-over-year gains in retail market share. Hyundai leads all automotive brands in absolute market share growth, up 1.2 percentage points (from 3.1 percent to 4.3 percent) for the first ten months of this year.

“We’ve done a good job of selling down our 2009 model year inventory over the last few months, with about two-thirds of Hyundai car sales in October being fresh, 2010 model year vehicles,” said Dave Zuchowski, vice president of sales. “With the recent encouraging economic news of a 3.5 percent GDP growth during the third quarter, the best in two years, we are looking forward to the final two months of the year. We have our all-new Tucson launching at the end of this year and the 2011 Sonata coming early next year, so we are excited about the terrific new products we’ll be filling our dealerships with.”

Genesis continued its strong growth trend with sales of 1,850, a 65 percent increase. The fuel-efficient Accent and Elantra had significant increases of 106 percent and 225 percent respectively versus 2008 while the Santa Fe delivered a solid sales gain of 70 percent leading up to the introduction of the even more fuel-efficient face lifted 2010 model coming early next year.

CARLINE Oct-09 Oct-08 CY/2009 CY/2008
ACCENT 4,581 2,222 60,106 46,615
SONATA 7,790 7,943 101,365 105,385
ELANTRA 8,673 2,673 91,379 88,817
TIBURON 0 558 8,579 8,288
SANTA FE 6,448 3,794 64,515 60,423
AZERA 298 361 3,230 13,798
TUCSON 848 988 13,620 17,235
ENTOURAGE 1 461 3,424 4,821
VERACRUZ 516 699 9,220 9,126
GENESIS 1,850 1,121 17,784 3,976
TOTAL 31,005 20,820 373,222 358,484

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced by more than 790 dealerships nationwide.