FOUNTAIN VALLEY, Calif., Feb. 4, 2020 – Hyundai’s all-new 2020 Sonata was named Redesign of the Year by ALG. The all-new Sonata, with its four-door coupe look with spacious interior and advanced technologies, was recognized by ALG for having the strongest redesign based on overall degree of change and execution. ALG, the analytics subsidiary of TrueCar®, Inc., is the benchmark for forecasting future vehicle values and their relevance to automotive leasing.
“Sonata is our longest standing and most successful model and we’re excited to see it continually recognized by industry experts, such as ALG, as we continue to make improvements to new generations,” said Scott Margason, director, Product Planning, Hyundai Motor America. “We wanted to achieve a sleek coupe like look, without sacrificing the space and comfort of a sedan – we think we achieved that with the all-new Sonata. In addition to the all-new Sensuous Sportiness design and integrated innovations such as Digital Key, the 2020 Sonata is the first model to be based on Hyundai’s new vehicle platform that delivers improvements in overall driving performance.”
Hyundai has achieved success with the redesigned Sonata in one of the largest and most competitive segments in the industry, according to ALG. The new-generation Sonata is the first sedan designed with Hyundai’s Sensuous Sportiness design language. Sonata represents Hyundai’s new focus on creating emotional value using proportion, styling and technology. From a newly designed Digital Pulse Cascading Grille spanning the front to an innovative new lighting architecture featuring Hidden Lighting Lamps, the look highlights the design identity of future Hyundai cars.
Inside the Sonata, Hyundai’s designers and engineers focus was to maximize the sense of a spacious interior, so as not to lose the sedan feel with the redesigned coupe-like exterior. Alongside visual devices that create an impression of greater room, the new Sonata features an optional panoramic sunroof that amplifies the light and airy ambience.
The latest Sonata is the first model to be based on Hyundai’s new, innovative vehicle platform, with improvements in design, safety, efficiency and driving performance. The car uses an extensive application of advanced technologies to boost comfort, convenience and active safety. It is also the first model to premiere a new collaboration with Bose® to deliver an exceptional audio experience to customers.
Founded in 1964 and headquartered in Santa Monica, California, ALG is an industry authority on automotive residual value projections in both the United States and Canada. By analyzing nearly 2,500 vehicle trims each year to assess residual value, ALG provides auto industry and financial services clients with market industry insights, residual value forecasts, consulting and vehicle portfolio management and risk services. ALG is a wholly-owned subsidiary of TrueCar, Inc., a digital automotive marketplace that provides comprehensive pricing transparency about what other people paid for their cars. ALG has been publishing residual values for all cars, trucks and SUVs in the U.S. for over 55 years and in Canada since 1981.
HYUNDAI MOTOR AMERICA
At Hyundai Motor America, we believe everyone deserves better. From the way we design and build our cars to the way we treat the people who drive them, making things better is at the heart of everything we do. Hyundai’s technology-rich product lineup of cars, SUVs and alternative-powered electric and fuel cell vehicles is backed by Hyundai Assurance—our promise to create a better experience for customers. Hyundai vehicles are sold and serviced through more than 830 dealerships nationwide and nearly half of those sold in the U.S. are built at Hyundai Motor Manufacturing Alabama. Hyundai Motor America is headquartered in Fountain Valley, California, and is a subsidiary of Hyundai Motor Company of Korea.
Please visit our media website at www.HyundaiNews.com