ALL-TIME SALES RECORD FOR THE AWARD-WINNING GENESIS / ALL-TIME SALES RECORD FOR THE AWARD-WINNING ELANTRA
FOUNTAIN VALLEY, Calif., Sep. 1, 2009 - Hyundai Motor America today announced August sales of 60,467 units, a 47 percent increase compared with August 2008 and a 33 percent increase over last month, marking an all-time monthly sales record. This also marks the eighth consecutive month of year-over-year retail share gains for Hyundai.
“August was a shot-in-the-arm for the industry, and a great month for Hyundai and our dealers, with all-time sales records for the Hyundai brand, Elantra and Genesis,” said John Krafcik, president and CEO, Hyundai Motor America. “U.S. car buyers responded in record numbers to high-quality, award-winning Hyundai products and our industry-leading Hyundai Assurance programs – the 10-year warranty, vehicle return program, and Gas Lock price protection. Elantra was well-positioned to take advantage of the CARS program with its fuel-efficiency and J.D. Power Initial Quality Survey award, while Genesis, the North American Car of the Year and the most-awarded new car of 2009 with over 20 awards, continues to attract smart consumers looking for outstanding value and quality in premium market segments.”
These awards and this sales performance are examples of how Hyundai’s quality and brand awareness continue to set new standards, thanks to a corporate-wide determination and focus on quality improvement.
“The successful Cash for Clunkers program stimulated the auto industry in time for the summer selling season, and we will work to continue that momentum through the fall,” said Dave Zuchowski, vice president of sales. “Hyundai Motor Manufacturing Alabama has returned to a five-day work week, our inventories are replenished and our dealers’ lots are filled with a broad lineup of high-value, fuel-efficient vehicles.”