COSTA MESA, Calif., Mar. 30, 2012 – Hyundai Motor America today announced its continued partnership with Rhys Millen Racing (RMR) to compete in the 2012 Formula Drift series. Hyundai will be lead sponsor of the RMR Genesis Coupe driven by former Formula Drift champion and acclaimed stunt driver, Rhys Millen.
June 28, 2011 - With enthusiasts eagerly awaiting the upcoming launch of the 2010 Genesis Coupe, Hyundai is adding to the excitement by teaming with Rhys Millen Racing and Red Bull Energy Drink to campaign the car in the high-energy sport of drift racing this year. At the Chicago Auto Show, Hyundai unveiled its motorsports program in the U.S. with the help of drift champion Rhys Millen, who will fabricate and race a 550-horsepower Genesis Coupe in the Pikes Peak International Hill Climb, the Formula Drift Professional Drifting Championship and at select Redline Time Attack series events in 2009.
CHICAGO, 02/09/2011 - World Champion driver Rhys “Mad Skills” Millen pilots the RMR Red Bull Hyundai Genesis Coupe in the Formula DRIFT Championship and the RMR Red Bull Hyundai Veloster rally car in the U.S. Rallycross Championship Series, including Summer X Games. Millen and his team are an ideal match to help launch Hyundai’s motorsports effort. Millen’s driving credentials include movie stunts, multiple drifting championships, a Pikes Peak world record and his 2008 New Year's Eve Las Vegas truck flip at Red Bull: New Year. No Limits. Behind Millen’s success in the driver’s seat is a full team of engineers and fabricators that know how to maximize the potential of a race car. Rhys and his team will once again attempt to set a new world record at the Pikes Peak International Hill Climb (PPIHC) driving the Hyundai PM580 powered by a turbocharged Lambda V-6 engine.
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