Releases

FOUNTAIN VALLEY, Calif., Jan. 29, 2018 – Hyundai’s Super Bowl LII campaign will surprise and thank millions of people who have contributed to the fight against pediatric cancer. For the first time ever, Hyundai will feature its non-profit organization, Hyundai Hope On Wheels, in its Super Bowl marketing with a 60-second spot that will air...

SEOUL, Jan. 25, 2018 – Hyundai Motor has unveiled its first facts about the New Generation Santa Fe, which will celebrate its world premiere in February before making its debut at the Geneva Motor Show in early March. The fourth generation Santa Fe continues the model’s global success story.

FOUNTAIN VALLEY, Calif., Jan. 23, 2018 – Hyundai Motor America public relations manager, Lori Scholz, has been named to PR News’ list of the Top Women in PR. The prestigious, annual award recognizes female executives who have made bold advances in managing crisis, developing brand messages, protecting and building brand reputation and...

SAINT PAUL, Minn., Jan. 19, 2018 – Hyundai and its new N lineup are taking on the freezing-cold temperatures of Saint Paul for the first of four Red Bull Crashed Ice races. In this global competition, in association with Hyundai and its new N lineup, the world’s best and toughest athletes will skate down a massive ice track filled with...

DETROIT, Jan. 17, 2018 – Hyundai Motor America will continue its commitment to helping serve the needs of the greater Detroit community through its annual Hyundai Coats for Kids program. This event occurs during the 2018 North American International Auto Show (NAIAS). In its eighth consecutive year, Hyundai will donate 1,000 new winter coats...

FOUNTAIN VALLEY, Calif., Jan. 16, 2018 – Capitalizing off its successful unveiling at the 2018 Consumer Electronic Show (CES), the Hyundai 2019 NEXO Fuel Cell Vehicle has received another accolade as the Digital Trends Top Tech of CES 2018 in the automotive category. The publication highlights the NEXO as a top product in the automotive space...

DETROIT, Jan. 15, 2018 – Hyundai today unveiled its high performance Veloster N model for the U.S. market at the North American International Auto Show. Hyundai’s first U.S. market N model leverages the outstanding, new-for-2019 Veloster platform, showcasing an even higher level of performance appealing to the most discerning of automotive...

DETROIT, Jan. 15, 2018 – Hyundai today unveiled its all-new Veloster and Veloster Turbo models at the North American International Auto Show. The fresh design was a collaborative effort of Hyundai designers from Seoul, South Korea and the U.S. design center in Irvine, California. The new Veloster features a comprehensive exterior and interior...

DETROIT, Jan. 15, 2018 – Fans of Marvel Studios’ Ant-Man will soon be introduced to the stylish design and exceptional performance capabilities of the all-new Hyundai Veloster as it will play a significant role in Marvel Studios’ “Ant-Man and the Wasp”. Teaming up with this major franchise is part of a global marketing initiative to...

DETROIT, Jan. 15, 2018 – Hyundai today unveiled the all-new 2019 Veloster Turbo and its high-performance counterpart, Veloster N, at the North American International Auto Show. As part of the reveal, Hyundai also announced that both cars will join the official roster of drivable vehicles in Forza Motorsport 7 for Xbox and Windows 10.

FOUNTAIN VALLEY, Calif., Jan. 12, 2018 – Hyundai is one of the leading brands for Top Safety Pick+ and Top Safety Pick awards in 2018, with a total of seven models being recognized. The all-new 2018 Hyundai Sonata has earned the highest safety rating by the Insurance Institute of Highway Safety (IIHS) with a Top Safety Pick+ rating when...

Hyundai is unveiling the 2019 Veloster at the 2018 North American International Auto Show in Detroit. For those unable to attend the show, a live stream of the unveiling will be available.

FOUNTAIN VALLEY, Calif., Jan. 11, 2018 – Hyundai achieved the automotive industry’s largest fuel efficiency improvement from 2015 to 2016, according to a report released today by the Environmental Protection Agency (EPA).

FOUNTAIN VALLEY, Calif., Jan. 10, 2018 – Already one of the most talked about technologies at the 2018 Consumer Electronic Show (CES), Hyundai’s newly unveiled 2019 NEXO Fuel Cell Vehicle has won the Reviewed.com Editor’s Choice award for the show. Following review of hundreds of products at CES, the publication’s recognition highlights...

LAS VEGAS, Jan. 8, 2018 – Hyundai Motor today announced that NEXO will be the name of its all-new, dedicated Fuel Cell EV during a press conference at CES 2018, and disclosed Advanced Driver Assistance Systems (ADAS) that expand its autonomous driving potential. NEXO is the technological flagship of Hyundai’s growing eco-vehicle portfolio...

LAS VEGAS, Jan. 8, 2018 - Hyundai Motor will highlight new technology concepts at CES 2018, all focused on connecting future technology with evolving mobility solutions, and share its latest achievements to advance its future mobility vision – clean, connected and freedom in mobility - announced a year ago.

FOUNTAIN VALLEY, Calif., Jan. 8, 2018 – Press Conference is on Monday, January 8, 2018 at 3 p.m. at Mandalay Bay / Level 2 / Oceanside C Ballroom or via Live Stream

FOUNTAIN VALLEY, Calif., Jan. 5, 2018 – Hyundai believes in providing its vehicle owners with an excellent product experience and to further that initiative is bringing back Omar Rivera to be the director of Quality and Service Engineering.

January 4, 2018 - Today, Hyundai Motor Company and Aurora, a leader in autonomous vehicle technology, announced a strategic partnership to bring self-driving Hyundai vehicles to market by 2021. This partnership will incorporate Aurora’s self-driving technology into Hyundai vehicles starting with models custom-developed and launched in test...

FOUNTAIN VALLEY, Calif., Jan. 3, 2018 – Propelled by standout months from Elantra (up 9 percent), Santa Fe Sport (up 28 percent) and Tucson (up 34 percent), Hyundai Motor America reported December sales of Hyundai- and Genesis-branded vehicles of 63,594, a 2 percent increase in comparison with December 2016 and the second highest December...

FOUNTAIN VALLEY, Calif., Dec. 22, 2017 – Hyundai has added the 2018 Plug-in Hybrid model to its popular Ioniq line-up for the 2018 model year, along with new features for Ioniq Hybrid and Electric models. The growing eco-focused Ioniq line-up is the first to offer three distinct electrified powertrains on a single, dedicated vehicle platform.

FOUNTAIN VALLEY, Calif., Dec. 18, 2017 – The 2018 Tucson boasts a striking design, advanced technology and safety features for broad appeal. Led by the best November SUV sales month and the highest monthly sales total for Tucson in company history, the 2018 Tucson adds a 7-inch audio display system with expanded availability of Android Auto...

FOUNTAIN VALLEY, Calif., Dec. 14, 2017 – After a decade of Super Bowl advertising experience and coming off two incredibly successful campaigns in a row, Hyundai is again returning to the Super Bowl with in-game advertising and experiential activations in Minnesota. As the official car and SUV of the NFL, Hyundai has a fully integrated and...

FOUNTAIN VALLEY, Calif., Dec. 8, 2017 – In one of the automotive industry’s most recognized and rigorous vehicle tests, the Hyundai Santa Fe and Santa Fe Sport have been awarded 2018 IIHS Top Safety Pick+ recognition.

FOUNTAIN VALLEY, Calif., Dec. 5, 2017 – To continue its commitment to global sustainability and to support America’s national parks, Hyundai has donated six 2018 Hyundai Ioniq Hybrids to the National Park Service for use by staff in three national parks. Two Ioniqs were given to each park—Blue Ridge Parkway in Virginia and North Carolina,...

FOUNTAIN VALLEY, Calif., Dec. 1, 2017 – The leading Spanish-language automotive radio show, Ruedas ESPN, named the 2018 Hyundai Sonata best midsize sedan and the 2018 Elantra GT best hatchback, both leading vehicles within the Hyundai lineup for Hispanics. The Ruedas ESPN executive committee was responsible for generating the nominations.

FOUNTAIN VALLEY, Calif., Dec. 1, 2017 – Led by the best November SUV sales month and the highest monthly sales total for Tucson in company history, Hyundai Motor America today reported November sales of Hyundai- and Genesis-branded vehicles of 57,211 units, a 9 percent decline in comparison with the company’s all-time best November in 2016.

LOS ANGELES, Nov. 29, 2017 – Today, Hyundai unveiled the U.S.-production version of its convention-shattering Kona crossover at the Los Angeles Auto Show. Kona rides on an all-new CUV platform and is Hyundai’s first B-segment crossover for the U.S. market, appealing to consumers with active lifestyles of all kinds.

Hyundai is unveiling it's convention-shattering KONA crossover at the Los Angeles Auto Show. For those unable to attend the show, a live stream of the press conference will be available.

LOS ANGELES, Nov. 28, 2017 – Hyundai Motor America and Smartcar, a Mountain View based company working to drive innovations in connected car technology, today demonstrated a proof of concept connecting businesses to Hyundai vehicles with Blue Link.

FOUNTAIN VALLEY, Calif., Nov. 21, 2017 – Hyundai Motor America has announced pricing for its all-new 2018 Accent, starting at $14,995 for the SE sedan model.

SUPERIOR TWP., Mich., Nov. 15, 2017 – Hyundai Motor America today announced its commitment to debut eight new or re-engineered crossover utility vehicles (CUVs) in the United States by the year 2020 during a press conference at the Hyundai America Technical Center. Beginning with the launch of the Kona small CUV in March, this new lineup will...

FOUNTAIN VALLEY, Calif., Nov. 10, 2017 – In honor of Veterans Day this weekend, Hyundai Motor America is thanking the men and women of the U.S. Armed Forces by doubling its military incentive and offering a stackable $1,000 discount on all new 2017 and 2018 model year Hyundai vehicles. This deal will be available to any active, veteran, or...

FOUNTAIN VALLEY, Calif., Nov. 9, 2017 – Hyundai Motor America announces it will donate 2,000 frozen turkeys to families in Orange County, California, in time for Thanksgiving.

FOUNTAIN VALLEY, Calif., Nov. 1, 2017 – Hyundai Motor America today reported October sales of Hyundai and Genesis branded vehicles of 53,010 units, a 15 percent decline in comparison with the company’s all-time best October in 2016. Hyundai’s lineup of CUVs continues to drive growth as it sets monthly October sales records for combined...

FOUNTAIN VALLEY, Calif., Oct. 27, 2017 - WaiveCar, a partner of Hyundai Motor America in driving the future of transportation and mobility, will be appearing on the hit ABC show Shark Tank on Sunday, October 29 at 10pm ET and PT.

FOUNTAIN VALLEY, Calif., Oct. 25, 2017 – Hyundai Motor Company recently concluded its 12th Hyundai World Skill Olympics (WSO) in Korea. The Hyundai World Skill Olympics is a biennial competition that pits Hyundai’s automotive service experts and technicians against one another in various Olympic-style events. Hyundai Motor America (HMA)...

FOUNTAIN VALLEY, Calif., Oct. 24, 2017 – Hyundai landed the number 16 spot on the 2017 Brand Keys Loyalty Leaders list, jumping six spots from number 22 on last year’s list. This improvement put Hyundai into the top 20, making it one of only two automakers in the top 20. Brand Keys, a New York-based customer loyalty and engagement...

FOUNTAIN VALLEY, Calif., Oct. 23 2017 – To further strengthen its executive leadership team, Hyundai Motor America named Brian Smith its Chief Operating Officer (COO). Effective October 25, Smith, 58, reports to Hyundai Motor America president and CEO, Kenny Lee, and will be responsible for of all aspects of Hyundai’s U.S. operations,...

FOUNTAIN VALLEY, Calif., Oct. 23, 2017 – The Hyundai Ioniq has been named a Green Car of the Year® finalist by the Green Car Journal. The Ioniq was recognized as a finalist among four other vehicles in this highly competitive eco-focused segment. The winner will be revealed in the Technology Pavilion at the Los Angeles Convention Center on...